Name: Tilak Nagar Industries Ltd.
Scrip code: 507205
Traded on: BSE & NSE
CMP: 130
Target: 200
Story: There lived a wealthy family in India doing business in the Sugar and IMFL space. The parents were aged and the son was doing his higher studies in US. The Father passed away in 2000, after which the Mother was looking into the business operations. Some moles present in the company were making use of this opportunity for their own money making purposes. However, the Mother passed away as well in 2002 and this made the Son to come back and take care of the company. He only came here to know that the business was in shambles. However, he used his strengths and skills to remove the blockades in the path of growth and moved the company into a growth trajectory. Well, did you ever think that i was writing a script for the next Rajini starrer? Though the story could suit him, i was actually writing the story of Amit A Dahanukar and Tilak Nagar industries limited.
Tilaknagar Industries Limited is engaged in the manufacturing, marketing and selling of Indian made foreign liquor (IMFL) and spirits. The company manufactures and sells a range of alcoholic beverages. The Company’s products include whisky, brandy, gin, rum and vodka. On February 14, 2008, the Company acquired Surya Organic Chemicals Pvt. Ltd. On February 6, 2008, the Company acquired Prag Distillery Pvt. Ltd. The Sales volume, number of cases sold, presence in India, Sales and profits have all been improving in the past few years. TILAKIND could emerge as a growth opportunity in the IMFL space which is dominated by a single player.
The company has been clocking very strong growth rates of around 65% for the past few years. For the financial year FY 09, the company reported total net sales of 240 crore (up by 86% as compared to 145 cr in 2007-08) and a net profit of around 20 crore (up by 67%). This kind of growth rates are impressive, given that the company operates in IMFL space which is growing at around 15% and the leader growing by around 20%.
This industry is one where strong brands will stand while the others fail. The company and its products were not much known prior to 2007. But the marketing initiatives and the brand value creation initiatives that the company had undertaken seems to be paying off. The company came up with initiative that will result in its products getting into all the segments at the right price and right brand value. Some of the key initiatives were like launching surrogate brands, local language advertising and Co branding with movies. Today, its premium brandy product Mansion house has crossed more than a million cases in sales. Tilak claims that they have more that 65% of the brandy market in South India and Mansion House is the highest selling brand. Some of the other brands include Senate Royal Whiskey, Courier Napoleon, Mansion House, Savoy club, SHOT and Classic Vodka.
Some of the Key financial ratios clearly indicate that the company has been progressing over the years and Amit has done a good job. Operating margin moved up by 9.7 % in FY 06 to 20.91 % in FY 08, while the net margins are around 10.59 % from just 1.67 %. While ROCE has improved from 20.39 % to 42.65 % in 2 years, the company has been doing good on the debt part as well.
There seems to be some kind of valuation gap in the IMFL space. Tilak Industries is trading at a valuation of just 3.58, while it is way higher for the other players - United Spirits at 28, Radico Khaitan at 35, Shaw Wallace at 70. When considering the Price/Sales ratio also, Tilak has been at the bottom of the pyramid. Also, the promoter’s holding in the scrip is above 50% which gives a lot more comfort from the Investor’s perspective. It is acceptable that the leaders and the ones with very strong brands could command higher PEs, but there seems to be a bigger gap in valuations between the companies. The company is clearly on a growth path and one more year of strong growth and introduction of some strong brands could improve the PE.
A big run is awaited soon in this scrip.
Sources: Business Standard, BSEIndia, Google!
Best regards,
Saurabh
I can be reached at saurabhb@kpmg.com